› ›

Should Bond 23 go viral?

Risico007Risico007
edited June 2011 in Skyfall Posts: 9,773
with the succesfull viral campaign of the dark knight and the interesting (thus far) viral campaign of the dark knight rises I wondered should Bond go Viral

I mean It could be done I could see perhaps when you go to 007.com there is a game instead of the regular screen and if you beat the game you find out Bond 23 is titled Risico. or do you think it would be silly to do.
«13

Comments

  • DaltonCraig007DaltonCraig007 They say, "Evil prevails when good men fail to act." What they ought to say is, "Evil prevails."
    edited June 2011 Posts: 15,690
    I think it would be great. The advertizing for CR and QOS were abysmal. Time to shake things up a bit, you know? EON could learn a lot from Dark Knight's viral campaign. QOS only had 2 posters, and both were bad, whilst Dark Knight had god knows how many GOOD posters.
  • Samuel001Samuel001 Moderator
    Posts: 13,350
    It would be an interesting, fresh and new take and may be welcomed for the 50th anniversary film. Marketing ideas are often thought up about 18 months before the film's release, so whatever Bond 23 will have is being thought about now.
  • PanchitoPistolesPanchitoPistoles 2.0
    Posts: 4,619
    My short answer: YES! :)
  • thelordflasheartthelordflasheart
    Posts: 1,370
    Well, CR's website did have the interactive poker game which was a nice touch, and the MI6 internal reports which gave you Bond's (lengthy) biography and list of accomplishments with the Navy and Military Intelligence. Also, didn't they have seperate components of the great "choral" version of the Bond theme used in the CR trailer?
  • dragonskydragonsky
    Posts: 2,491
    i would love it it will be great
    in matter of fact it should be done right now to keep us pumped up for B23
  • HASEROTHASEROT has returned like the tedious inevitability of an unloved season---
    Posts: 4,399
    @DaltonCraig007 ... i don't think their marketing for those films were terrible - case in point, both films combined damn near eclipsed 1.2 billion in box office revenue lol... with a James Bond movie, i don't think a viral campaign of marketing is needed... it's so big it doesn't need it - the character and franchise are iconic mainstays - that everyone knows about...

    But - would it be fun?... sure it would be... i often said it would've been fun to have a fake website for Green Planet back during the months leading up to QOS - in which Dominic Greene might even welcome visitors to his website with a video - and explaining what the organization does... little things like that i think are fun... but in the case with Bond - aren't a priority..
  • Sir_Hilary_BraySir_Hilary_Bray
    Posts: 57
    YES!

    but it should be more than a website game:

    1) an official facebook page with competitions, exclusive content, ...
    2) a cellphone james bond app: some new apps offer gps powered offline challenges, like finding hidden things or just chase your friends via gps, you could create a Bond themed game: like goldeneye 64 offline or a kind of sherlock holmes mission, where you have to find ficitonal Bond items in reallife (say there is the golden gun hidden in the nearby park, I have to find it faster than my firends), this works globally as the targets would be set at random
    3) a youtube channel with INTERACTIVE videos (where you can choose your own outcome, there are already some cool videos like that), outtakes, ...

  • JamesStockJamesStock
    Posts: 565
    I guess I don't know what it necessarily means to have a viral advertising campaign, but I'm assuming it means mass advertisement and a large interactive website.

    Either way, sounds interesting.
  • DaltonCraig007DaltonCraig007 They say, "Evil prevails when good men fail to act." What they ought to say is, "Evil prevails."
    edited June 2011 Posts: 15,690
    @DaltonCraig007 ... i don't think their marketing for those films were terrible - case in point, both films combined damn near eclipsed 1.2 billion in box office revenue lol... with a James Bond movie, i don't think a viral campaign of marketing is needed... it's so big it doesn't need it - the character and franchise are iconic mainstays - that everyone knows about...
    Even with a bad marketing campaign, CR and QOS would still have made close 1.2 million in B.O revenue. So I rest my case - the 2 latest outings had appalling marketing. I found it ridiculous that Daniel Craig's name wasn't mentioned in either teaser or trailer or TV spots for CR... And his name was barely visible on the teaser and definitive posters. If I was advertizing a new Bond, I'd make sure his name would be visible everywhere. Just look at all the trailers for Brosnan's films - his name is strongly visible in all of his trailers.
  • The_ReaperThe_Reaper
    Posts: 1,092
    They are too lazy to do it.
  • SaintMarkSaintMark
    Posts: 7,653
    Lets have them making a bloody decent 007 movie, one that could be Craigs Swansong would he decide to quit the job.
  • Samuel001Samuel001 Moderator
    Posts: 13,350
    Lets have them making a bloody decent 007 movie, one that could be Craigs Swansong would he decide to quit the job.
    No Bond actor's final film has been that great though in many people's eyes, so why take that approach? If anything you'd be setting yourself up for another average film.

    Unless you mean, take the "put everything into it" approach, which also normally goes wrong...
  • HASEROTHASEROT has returned like the tedious inevitability of an unloved season---
    edited June 2011 Posts: 4,399
    @DaltonCraig007 ... i don't think their marketing for those films were terrible - case in point, both films combined damn near eclipsed 1.2 billion in box office revenue lol... with a James Bond movie, i don't think a viral campaign of marketing is needed... it's so big it doesn't need it - the character and franchise are iconic mainstays - that everyone knows about...
    Even with a bad marketing campaign, CR and QOS would still have made close 1.2 million in B.O revenue. So I rest my case - the 2 latest outings had appalling marketing. I found it ridiculous that Daniel Craig's name wasn't mentioned in either teaser or trailer or TV spots for CR... And his name was barely visible on the teaser and definitive posters. If I was advertizing a new Bond, I'd make sure his name would be visible everywhere. Just look at all the trailers for Brosnan's films - his name is strongly visible in all of his trailers.
    @DaltonCraig ... it seems that example of horrible marketing boils down to more personal taste, than actual fact.... i'm not trying to cut you down, or start a ruckus (lol).. but your only example, is that they didn't advertise "Daniel Craig"... well, sadly, that's because at the time, the vast majority of the world had no clue who Daniel Craig was - most of us (stateside) knew him as Lara Croft's boyfriend in Tomb Raider - other than a couple supporting roles.. he was pretty much almost an unknown name to those who didn't follow him closely, or to many of those that didn't live in or around the UK..... that's like myself staring in a movie, and they plaster really big in the credits, with movie guy voice over "starring D.J. Clement".. everyone would go, "Who the hell is that??" - with the advent of the internet, and a lot of movie websites - plastering someone's name across a trailer or previews is not really needed anymore - because if people want to know who an actor is, they can just look it up.... it's only ever reserved for the mega stars anymore.....

    and the first trailer for Goldeneye did not feature Brosnan's name at all...... but it's more acceptable that they would advertise "Brosnan as 007" for those films, because Pierce was already pretty well known.. he had a successful TV show in which he was the lead - and also a few other films in which he starred in and was the lead, that were semi successful before Goldeneye came out...

    in terms of getting the product out there and showcasing it - they did a marvelous job i thought.. hell, you couldn't go a single day of watching TV without seeing a Bond commercial - and this was a solid 2 months before the films opened - the trailers were attached to almost every blockbuster movie those summers.. their marketing was fine.. that's one thing Sony/Columbia know how to do correctly..
  • VirageVirage
    Posts: 1,856
    SHOW ME THE FILM
  • SaintMarkSaintMark
    Posts: 7,653
    Lets have them making a bloody decent 007 movie, one that could be Craigs Swansong would he decide to quit the job.
    No Bond actor's final film has been that great though in many people's eyes, so why take that approach? If anything you'd be setting yourself up for another average film.

    Unless you mean, take the "put everything into it" approach, which also normally goes wrong...
    Why can I not just wish for a Craig 007 movie that is just good instead of having good bits or being 3/4 good and then taking a nosedive into rubbishness?

  • DaltonCraig007DaltonCraig007 They say, "Evil prevails when good men fail to act." What they ought to say is, "Evil prevails."
    edited June 2011 Posts: 15,690
    @haserot The marketing for CR and QOS were abysmal. Only 3 posters and 2 trailers for each film ?? No character posters ? I was working in a multiplex theater when QOS was released... I assure you the teaser/theatrical trailers were barely played anywhere, and we got the posters with barely any time left before Oct 31st. No TV spots... nothing. Only a couple of TV coverage the day before the release date.
  • Samuel001Samuel001 Moderator
    edited June 2011 Posts: 13,350
    Lets have them making a bloody decent 007 movie, one that could be Craigs Swansong would he decide to quit the job.
    No Bond actor's final film has been that great though in many people's eyes, so why take that approach? If anything you'd be setting yourself up for another average film.

    Unless you mean, take the "put everything into it" approach, which also normally goes wrong...
    Why can I not just wish for a Craig 007 movie that is just good instead of having good bits or being 3/4 good and then taking a nosedive into rubbishness?

    Of course you can and I want that too. Bond 23 may even be the one - we'll know in one and a half years.
    @haserot The marketing for CR and QOS were abysmal. Only 3 posters and 2 trailers for each film ?? No character posters ? I was working in a multiplex theater when QOS was released... I assure you the teaser/theatrical trailers were barely played anywhere, and we got the posters with barely any time left before Oct 31st. No TV spots... nothing. Only a couple of TV coverage the day before the release date.
    There were multiple TV Spots and character posters for Casino Royale and Quantum Of Solace.
  • thelordflasheartthelordflasheart
    Posts: 1,370
    I remember multiple TV spots for CR but not QOS...and I have no memory of character posters for either. I will say, though, that the teaser poster for QOS (the "shadow poster") was my favourite Bond poster in years.
  • HASEROTHASEROT has returned like the tedious inevitability of an unloved season---
    Posts: 4,399
    @DaltonCraig..

    Where I live, the local Regal multiplex had the teaser poster out for CR about 6 months before it was released.. then the official poster came out about 2-3 months before the film came out... and i recall seeing the teaser trailer and official trailer numerous times that summer and fall leading up to release - as well as a barage of TV spots..

    for QOS, I remember seeing the teaser poster with just "007" on it around the same amount of time before the film was released - maybe even a little earlier.... then poster 2 came out, with the official title - the one with Craig holding the rifle.. then about 2-3 months before the film was released, the official QOS with both Bond and Camille came out... again - there was numerous TV spots.... if i recall 1 teaser trailer - and one 1 official trailer... i know there was at least 1 trailer that did get a lot of circulation..

    for DAD, i remember seeing only 1 trailer in theaters.. and i remember 2 posters, one with the p99 on the block of ice - and the official one.... same thing with TWINE and TND - anything before that i can't recall, because my first Bond movie in the theater was TND - but i only remember ever 2 posters for all the movies - QOS was the first that I saw 3..

    typically - only 2 posters are released for films - unless your talking about a comic book movie, where they feel the need to advertise multiple characters for the film.. DAD might be the exception, because i remember seeing character posters online - but I never saw them in my local theater.... but anymore - unless it's a gigantic summer blockbuster - all your going to get is 2 posters... and for me, that is more than enough... wet our appetites with a teaser poster - then give us the goods leading up to the release.. anything more i think you start getting into overkill mode in terms of posters..

    trailers - there are typically only 2 that are ever made.. a teaser, and the official one... it's on rare occasion where a film will get 3 trailers or multiple official ones..
  • DaltonCraig007DaltonCraig007 They say, "Evil prevails when good men fail to act." What they ought to say is, "Evil prevails."
    Posts: 15,690
    @haserot....


    image


    image

  • HASEROTHASEROT has returned like the tedious inevitability of an unloved season---
    edited June 2011 Posts: 4,399
    ........ okay? - what does that mean? lol
  • DaltonCraig007DaltonCraig007 They say, "Evil prevails when good men fail to act." What they ought to say is, "Evil prevails."
    edited June 2011 Posts: 15,690
    Simply that the Brosnan era films had better posters and marketing.

    Connery/Lazenby/Moore/Dalton posters >>>>>>>>>>>>>>>>>>>>> Brosnan posters >>>>>>>>>>>>>>>>>>>>> Craig posters
  • Sir_Hilary_BraySir_Hilary_Bray
    Posts: 57
    I want a poster like this:

    http://imagecache2.allposters.com/images/PYR/PP31106.jpg
  • DaltonCraig007DaltonCraig007 They say, "Evil prevails when good men fail to act." What they ought to say is, "Evil prevails."
    edited June 2011 Posts: 15,690
    Spot on Sir_Hilary_Bray !! :-bd It was pathetic and totally un-Bond like that Bond was in trunks in CR and that the main Bond girl had that unsexy white T-shirt in the same scene !! It's tragic mistake such as that that rules out CR as being a real Bond film...
  • HASEROTHASEROT has returned like the tedious inevitability of an unloved season---
    Posts: 4,399
    LOL - because that's what really defines a Bond movie - whether or not Bond wears swim trunks or not.... Thunderball must've got you all hot and bothered, seeing Connery in those nut hugger shorts - in more scenes than Craig wears his trunks in CR .. :-))
  • DaltonCraig007DaltonCraig007 They say, "Evil prevails when good men fail to act." What they ought to say is, "Evil prevails."
    edited June 2011 Posts: 15,690
    You didn't read properly haserot - it's criminal that Bond wears swim trunks while the MAIN Bond girl be fully clothed. This is a major contradiction with what Bond movies are meant to be - which totally rules out CR and QOS as real Bond movies. It is unnacceptable that Bond has been shirtless in 7 scenes in 2 movies, while only ONE Bond girl has been shown in bikini - and in only ONE scene of the last 2 movies !! Bond movies are meant to show the female characters as sexual object, in order to make the audiences dream of being Bond and bed these sexy women. I'm tired of these moody, 'intelligent' and complex female characters, as they simply do not fill the bill as what Bond girls are meant to be - sexual desires for men. The Craig films totally missed the mark on this capital element. You mention that TB must have bothered me - Have you forgotten Domino and Fiona ? Level of sexyness that totally blow every female in the Craig films out of the water, and rules out Eva Green, Gemma Arterton and Olga Kurilenko as worthy Bond girls - atleast the way they were portrayed. They should stop writing these intelligent, complex characters to please the female feministas. Instead they should concentrate on making these actresses the most desired women in the world !! Turn them into sex symbols !! Is Eva Green a sex symbol after CR ? Is Gemma Arterton a sex symbol after QOS? Is Olga Kurilenko a sex symbol after QOS ?

    Bond 23 desperatly needs another Domino or Fiona... Both would be even better. The tragic failure of CR and QOS must be repaired quickly, or else. Less lingering on shirtless Craig, more female sex symbols, more Q, more Moneypenny, more Bond theme, less Arnold, less Dench, more humour, more escapism, more glamour, more fun !!
  • HASEROTHASEROT has returned like the tedious inevitability of an unloved season---
    edited June 2011 Posts: 4,399
    don't know about you - but Olga was a sex symbol to me before, and after QOS ;-)

    http://bondambitions.com/wp-content/uploads/2009/09/Olga_Kurylenko2.jpg

    i was only saying it to jerk ya around a little - no harm intended... everyone has their opinions - so it's all good :-D
  • DaltonCraig007DaltonCraig007 They say, "Evil prevails when good men fail to act." What they ought to say is, "Evil prevails."
    edited June 2011 Posts: 15,690
    Ok haserot - was Olga depicted as a sex symbol in QOS, with that burnt skin on her back ?? The only time Camille had an iota of sexyness was at Greene's party in Bolivia. Seriously, the Craig films has got it all wrong - it's not women who should go GA GA over Craig's athletic body - but the male audience going GA GA over these extremely sexy and glamourous Bond girls. Enough feminists-pleasing characters and more sexual objects please !! Or atleast even things out. I'm tired of the cold, colourless, glamour-less, unsexy Craig films. More Fiona and Domino !!
  • HASEROTHASEROT has returned like the tedious inevitability of an unloved season---
    edited June 2011 Posts: 4,399
    the era of the "Bond girl" in my opinion started dying in the late 70s / early 80s, after The Spy Who Loved Me... it's been a downward progression since then - name me one girl from '79 through 2002 that holds a candle to Honey Rider or Tatyana Romanova? (my personal favorites).. there are none - lets run down the list...

    Holly Goodhead (extremely feminist character)
    Corrine Dufor
    Manuela
    Melina Havelock
    Bibi Dahl (lmao)
    Countless Lisl (she damn near looked older than Roger in some scenes)
    Octopussy
    Magda
    Stacey Sutton
    Kara Milovy
    Pam Bouvier
    Lupe Lamora
    Natalya Simonova
    Xenia Onatopp
    Paris Carver
    Wai Lin
    Elektra King
    Christmas Jones
    Jinx
    Miranda Frost
    Vesper Lynd
    Solange
    Camille
    Fields

    only 1 comes to mind of being remotely close to being memorable - and that was Xenia from Goldeneye - but i would still take Rider and Romanova over her any day of the week.. Elektra and Magda are close seconds - but Elektra lacked the "sexiness" to be a memorable Bond girl/villainess - like how Fiona did in Thunderball - sorry - but thats the way it goes...

    so to squarely place the blame on the recent Craig films is a bit short sighted... they've recently tried to give us that "sexy" Bond girl - with Denise Richards, too bad she less acting talent than a wet carrot.. i know Rosamund Pike is a favorite to a lot of guys on here - but i thought she looked absolutely horrible in Die Another Day - not one bit sexy.. Halle Berry only had one sexy scene - and she's another i don't find too horribly attractive either....

    in my opinion - the very last of the memorable Bond girls were Solitaire and Anya Amasova.. they were the last of a dying breed..
  • DaltonCraig007DaltonCraig007 They say, "Evil prevails when good men fail to act." What they ought to say is, "Evil prevails."
    Posts: 15,690
    Add that with no Bond theme, no Q, no Moneypenny, no gunbarrel at the start...
Sign In or Register to comment.