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This. I have not found one example of this. The idea that a certain country will ban streamers from featuring gun imagery on movie 'tiles' but not the movies themselves is ludicrous. The more logical thing would be a no-action movie policy.
I agree, I can see that for street advertisements or network television, but not for a streaming platform when you know the movie is obviously going to feature gun fights.
Check out these guns, SPECTRE.
"Two ads for the movie Shoot Em Up have been banned in the UK. The national advertising watchdog said they could be seen to condone violence "by glorifying or glamorising" the use of guns, in breach of rules on social responsibility and violence.
One poster showed actor Paul Giamatti pointing a gun while holding a mobile phone to his ear.
Another showed Clive Owen leaping in the air and aiming two guns towards the viewer, though not pointing directly at the viewer.
A third poster showed Owen with a gun by his side.
The Advertising Standards Authority (ASA) received complaints that the ads were irresponsible. Others said they were offensive and insensitive towards families affected by gun crime, in particular the family of Rhys Jones, the 11-year-old who was recently shot dead in Liverpool. Three people said the posters might distress young children."
If you pay off Eon to take creative control you'll know James Bond
1) has a licence to kill
2) kills people
What's the point acquiring creative control if you don't like the fact Bond has a licence to kill and kills people? Well, if you don't have any regard for the source material it's easy to make crass, foolish decisions.
It's possible Amazon regard the Bond franchise as aimed at teenagers, that's their main target audience hence the need to remove the guns (which is inconsistent as the First Light poster has Bond with a gun and it's reasonable to assume the main gaming audience is teenagers or young adults). That's the only rational explanation I can think of but I may be giving Amazon an undeserved excuse when the most likely explanation is it was a stupid, disrespectful decision by people that have no idea who James Bond is and what he represents.
My guess is Bond 26 will feature a James Bond that bears little similarity to Eon's original 1962 - 89 version.
The Living Daylights was the first politically correct James Bond film. I recall the marketing mentioned Bond was no longer a womaniser due to the AIDS epidemic.
News flash for Amazon
Deadpool & Wolverine was R-rated in the US.
In the US film rating system, "R" stands for "Restricted", meaning that anyone under 17 must be accompanied by a parent or adult guardian to see the film in a theater.
Deadpool & Wolverine was also the second highest grossing film of 2024 and among the top ten grossing films since COVID.
No need to start hiding the guns (or girls) for a Bond movie then, as it won't prevent it from to being big at the Box Office.
No official James Bond film has ever received an R-rating; however, the 1989 Timothy Dalton film Licence to Kill was originally rated R in the United States before edits were made to secure a PG-13 rating, with some uncut versions of the film being released in other countries.
Arnold Schwarzenegger stars in many R-rated films, including classics like The Terminator (1984), Predator (1987), Total Recall (1990), and Terminator 2: Judgment Day (1991). Other examples are the action-packed Commando (1985), the sci-fi thriller End of Days (1999), and the recent Sabotage (2014).
Many Bruce Willis films are rated R, including classic action films like Die Hard, Pulp Fiction, and The Last Boy Scout.
Sylvester Stallone has starred in several R-rated movies, including First Blood (1982), Rambo: First Blood Part II (1985), Lock Up (1989), and The Specialist (1994). His R-rated filmography also includes the modern R-rated Rambo (2008) and Rambo: Last Blood (2019), and Nighthawks (1981), his first leading R-rated film.
Mel Gibson has starred in or directed numerous R-rated movies, including his directorial effort The Passion of the Christ (rated R for graphic violence) and acting roles in films like Mad Max (1979) (rated R for intense violence), The Road Warrior (1981), Lethal Weapon (rated R), Braveheart (rated R for violence) and Ransom (rated R for graphic, bloody violence).
They could at least have given Connery a bottle of beer to cradle in his arms, but I guess that wouldn't be politically correct either...
Even features two of them. And it's an undressed woman holding them.
Wild.
They could be, and that would be fine with me, but my point is more to show that it is not a barrier achieving a big box office.
Nor are posters showing guns and girls
It's a matter of knowing your audience
Amazon need to recognise that the audience for a Bond movie want certain things and won't support the franchise if they are removed
Conversely those who don't like to see guns or violence (or whatever the issues they have about women appearing) are unlikely to ever be won over to watching Bond movies.
Amazon's first beachhead should be to reassure the existing audience that they are a safe pair of hands, rather than try to expand appeal among those who currently don't really approve of the character or his behaviour.
It seems to me that most video games involve shooting, fighting, killing etc
A broad analysis by the American Psychological Association found that 85% of video games on the market contain some form of violence.
Genre popularity: Shooting games are a major genre; GWI reported that 57% of consumers played a shooter game in the past year in 2022.
ESRB data: More than half of all video games rated by the ESRB contain violence, according to Harvard Health Publishing.
Adults: Approximately 60% of adults (ages 18 and up) play video games.
Teens: Around 85% of U.S. teens play video games.
The average age of a player being 36 years old.
Boys: A large majority, 97%, play video games.
Girls: A substantial portion, about 73%, play video games.
Off topic - but why is Baron Samedi on this poster?
The same reason Roger Moore is in the poster.
No. We cannot agree. That is forbidden by Western culture at this time.
Just kidding- of course you're right.